Overview
Services
Experience Design & Strategy
, Pop-up Plannning and Design
Approach
Translated Bloni's emotional design codes into immersive spatial zones.
Designed a pop-up layout with entrance, projection space, curated bar, interactive hub, and retail corner.
Enhanced experience with AR filters, themed cocktails, and projection mapping.
Built the BloniVerse App (Adobe XD) for bookings, bar orders, and shopping.
Supported launch with social media, influencer collaborations, and editorial placements.
Integrated data collection tools- QR codes, app engagement, footfall tracking to measure consumer behavior and optimize in the future.
outcomes and impact
Delivered Bloni's first U.S. presence as an immersive avant-garde pop-up and companion app, creating a seamless "phygital" ecosystem. Strengthened Bloni's positioning as a tech-driven, globally relevant brand. Demonstrated a scalable blueprint for future international pop-ups blending craft, technology, and cultural storytelling.
